Renee started with Fierro Communications in 2007 and brings more than 17 years of high-profile public relations, marketing and government affairs experience to our firm. In her role as our Vice President, Renee is responsible for building and managing our team of public relations, graphic design, video and web development professionals and for helping set the strategic direction of client accounts including planning, budgeting, brand development and management.
Renee’s background includes research, writing news, ad and public relations copy, as well as public and government affairs, business development, internal communications, community and educational outreach, media buying and planning, corporate identity, special event consultation and production, media relations and training, script and speech writing, staff management and recruitment, strategic planning, crisis communication, product promotion, serving as a spokesperson, investor relations and political consultation.
Renee has spent years developing relationships with the media not only throughout the United States but across the globe. She has attained media attention and press coverage for her clients and employers in thousands of media outlets including “Dateline”, Rolling Stone magazine, “Primetime”, USA Today, the New York Times, “The Today Show”, “Good Morning America”, CNBC, Time magazine, “Good Morning Great Britain” and Forbes magazine.
Prior to joining FCI, Renee served as a Partner of Paragon Communications, a public relations, marketing, advertising and government affairs firm where she created the public relations department; as the Director of Marketing & Public Relations for Nevada Business Magazine, Nevada’s only statewide business publication; as an Account Executive for The Firm, a public relations agency where she managed numerous corporate accounts; and as the Public Relations Manager for the Stratosphere Hotel and Casino where she was instrumental in the pre-opening and grand opening of the property. Renee has a bachelor’s degree in Communication Studies from the University of Nevada, Las Vegas.